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Industry News

Destination Maternity to trim store count

November 7, 2018

Destination Maternity Corp. will close 117 stores by year-end and up to 67 additional stores next year.

The closings are among a range of measures the maternity apparel chain is taking in a multiyear plan to boost performance, according to a press release. The company says it expects to save about $2.5 million from lease renewal negotiations this year.

The company operates nearly 500 stores across the U.S. and in Canada and Puerto Rico, under the Destination Maternity, Motherhood Maternity and A Pea in the Pod banners, plus an additional 600-plus spots inside department stores.

Destination Maternity Corp. says it intends to boost its online sales to about 42 percent of its total sales by 2022, according to Retail Dive.

By Edmund Mander

Director, Editor-In-Chief/SCT

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