Value Retail News: April, 2014

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Value Retail News

April 2014

COVER STORY

Outlet Love in Palm Beach
The Valentine’s Day grand opening of Palm Beach Outlets was all hearts and roses, thanks to a big, steady stream of shoppers.

FEATURED COVERAGE

2014 Outlet Pipeline
Eleven outlet centers totaling 3.6 million sf are set to open this year in the U.S. and Canada, and one is already up and running. VRN updates four on the list:

  • Ivanhoe Cambridge’s Outlet Collection at Niagara in Ontario
  • Horizon/CBL’s Outlet Shoppes of the Bluegrass in Louisville, Ky.,
  • Tejon Ranch/Rockefeller Group’s Outlets at Tejon Ranch near Bakersfield, Calif.
  • Howard Hughes’ Outlet Collection at Riverwalk in New Orleans

Desert Hills Expansion
One of the outlet sector’s most important trends is the emergence of large-scale expansions. Simon Property Group is leading the way with 10 planned expansions totaling 1.3 million sf, including a 146,000-sf addition in Cabazon, Calif., set to open April 24.


Outlet Outlook
Heavy discounting and light traffic in fullprice stores during the final quarter of 2013 were a drag for brands, but outlets and online sales helped offset the losses. Top executives discuss Q4 strategies:

  • Fossil’s strategy drives growth
  • Chico’s embraces all avenues
  • A&F tests MFO product
  • Gap plans outlet expansion
  • Nordstrom needs omni-channel

Beaming Up Shoppers
At Nebraska Crossing Outlets, a small sensor called iBeacon is tightening the bond between brands and app-minded shoppers.

Parsing Co-Tenancy
A new approach to the thorny issue of cotenancies and the unpopular comparative sales test would give tenants protection, be fair to landlords, and possibly end the war between the factions.


DEPARTMENTS

Consumer Snapshots
A report shows that 70 percent of 18-25-year-olds preferred buying their clothing in bricks and mortar settings rather than online; who’s today’s trendsetter – the designer or the data? Although we tend to think of Mother’s Day as a lastminute, one-hit shopping event, it’s a little more drawn out; coupons aren’t dead yet, and it’s not the Boomers that are keeping them alive. It’s their grandkids, the Millennials (age 24-35); when shoppers’ senses are engaged, sales are more likely to occur; the mommy-daughter shopping experience is overall a positive one.