Value Retail News: December, 2009

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Value Retail News

December 2009


COVER STORY

Outlet Stats, Part 3
Outlet GLA is plentiful in U.S. value centers and megamalls - in fact, 48 projects have a lot of outlet tenants, just not quite enough to be called outlet centers.


FEATURED COVERAGE

Direct Tools Gears Up
Barely one year old, Direct Tools Factory Outlet, which carries reconditioned power tools, lawn and garden equipment and floor care appliances, is already planning expansion.


Outlet Hall of Fame
This year, Dressbarn’s Elliot Jaffe, along with Jack Belz, Lynn Ellsworth and Cheryl McArthur, were inducted into the Outlet Hall of Fame by the Developers of Outlet Centers and Retailers.


Fishing on The Net
Personalization and interactivity are the name of the game in marketing these days, and Prime Retail is playing the game bigtime with two new programs.

Relationship and P.R.
Chelsea Property Group scored a public relations coup when its Premium Outlet centers captured every spot of Marie Claire’s top 10 U.S. outlet malls, a feature story in the fashion magazine’s fall issue. At the same time, three Premium Outlet centers scored coverage in the September Harper’s Bazaar.


Consumer Snapshots
The new frugalista could be your mom; “Gotta have it!” thinking is losing out to “do I need it?” pondering; second-hand roses smell sweet to shoppers; watch what happens when consumers aren’t happy; consumers say luxury has become a commodity; oh, the embarrassment of showy shopping bags; clouds over the Sunshine State could be good for outlets; social networking, Gucci style.


DEPARTMENTS

Up Front
Tanger comp sales post 5.1% increase; WaterMark Place sells to local buyer for an estimated $1.8 million; Kansas City Legends repositions to outlet; leasing veteran and long-time ICSC member Irwin Kipness dies.