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Value Retail News is ICSC's publication featuring extensive and complete insight into the world of outlet and off-price retailers shopping centers. Here's a list of this month's articles and a summary of the stories.

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Outlet Industry Data at a glance


April Cover Cover Story Global Outlets Features Focus On Research Marketing e-Commerce


Cover story
Megamalls March
In 1985, Potomac Mills debuted in Prince William County, Va., south of Washington, D.C., spawning a new shopping concept: value-oriented megamalls. VRN takes a look at how these projects are faring nearly 15 years after the concept was born.
McArthurGlen Designer Outlet, Ashford, England
McArthurGlen Designer Outlet, Ashford, England, designed by Lord Richard Rogers


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Global Outlets
Germany makes room

B5 Designer Outlet Centre, Berlin, Germany
Four existing and eight planned projects make Germany the industry’s next hot spot. Now all eyes are on two centers west of Berlin that are set to open in May.

Left: Morrison Development's B5 Designer Outlet Centre at Elstal near Berlin, Germany


McArthurGlen Designer Outlet Center, Asford, England
Simply Amazing

BAA McArthurGlen’s newest outlet project (above), opens in Ashford, England, a center stunningly designed by one of the world most prominent architects.


O Canada!

Canada’s 10 existing outlet centers, which together total less than 1 milion sf, are slowly gaining ground.
Windsor Crossing Premium Outlets, Windsor, Ontario
Amicone's Windsor Crossing Premium Outlets, Windsor, Ontario, Canada

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Features
Service Spells Sales

Value retailers trying to understand their customer’s experience first-hand often outsource their customer-service needs.

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Focus On Research
Planned Center Expansions

Outlet center expansions in 2000 could add 1.79 million sf of GLA to the nation’s outlet portfolio as they strengthen a number of smaller outlet markets.


Off-Price Expansions

A total of 22 off-price chains, many of them frequently tenants in outlet centers, say they plan to expand by at least five stores in 2000.

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Marketing
Center GM Garners Coverage

An outlet center manager in Colorado gets plenty of airtime as she shows off outlet merchandise on local TV shows.

Peggy Ziglin, Prime Outlets
Prime Outlets Peggy Ziglin (left), on a local morning show.

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e-Commerce
First to Sign Up

Etienne Aigner is the first outlet retailer to join
Prime Retail’s e-commerce site.

to visit Prime's new e-commerce site, click the logo:
eOutlets.com

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    And each month...
  • Off-Price & Outlet Briefs:
    Developers, Projects, Retailers and People in the news
  • Outlet Perspectives:
    Award-winning feature where industry professionals comment on industry issues
  • Monthly Same-Store Outlet Chain Sales Index
  • ICSC Events Calendar
2000 Directories Are Here!

Outlet Retail, Off-Price Retail and Outlet Project Directories...
Order your copies now!
Call Directory Orders at 727-781-7557 or click here to order on-line
(this will open a new browser window)

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Updated 4/1/00
Paul Pearson, VRN Production
Tampa Bay, Florida