|
TAIPEI
101 MALL SET TO OPEN LATER THIS YEAR
 |
| Taipei
101 Mall is as good as those found in Asia, if not the world,
one analyst says |
Touted
as the worlds tallest building, Taipei 101 is nearing its
completion after four years of construction, but its retail component,
Taipei 101 Malllocated in its 23,000-ping (75,900 sqm) podium
is set to open Nov 14.
Targeting the higher-end retail market in Taipei, 88% of its total
space has been leased, or 142 tenants, including world renowned
designer houses, such as Louis Vuitton and Celine, as well as other
fashion shops, such as Kenneth Cole and Mango.
Speaking to reporters at a press seminar, Mr Simon Van de Velde,
senior development leasing and marketing manager of Lend Lease,
the Australian-based company responsible for the retail planning
and leasing of the mall, says that Taipei 101 will not only compete
with local competitors in the neighborhood, such as Shin Kong Mitsukoshi
Department Stores and the Living Mall, but that it aims to compete
head-to-head with renowned shopping malls in Asia.
Taiwan contributes very well in the regional sense to the
luxury market, Mr Van de Velde said. The country sits
as the third (in the luxury market), only behind Japan and
South Korea.
Despite the current economic downturn, Mr Van de Velde is still
optimistic about Taiwans luxury goods market, and retailers
are staging a strong presence to attract consumer spending. Citing
Louis Vuitton, a tenant occupying a 130-ping space in the mall,
he says the store is part of the design houses plan to develop
a network in Taipei, including its flagship stores close to Grand
Formosa Regent and on Tunghua South Road. Celine, another design
house, will occupy a 75-ping flagship store in the mall.
Sources say Sogo, one of Taiwans largest department store
chains, is negotiating with Taipei 101 Mall to set up an 800-ping
outlet.
If the project is finalized, competition in the retail market of
Taipeis Hsinyi district will be further intensified, analysts
warn. Already, Shin Kong Mitsukoshi chain has two branches in the
neighborhood. Sogo itself currently has branches on the Chung Hsiao
East Road, and Tunghua South Road.
Taipei 101 Mall represents a sea-change for mall development in
Taiwan. Says Mr Calvin Wang, head of Retail Asia for Jones Lang
LaSalle: Taipei and the Hsinyi district have made rapid advances
in the sophistication of the retail formats, and this development
takes us to the next level. It sets the standard for all retail
developments that will follow. The mall provides a truly indulgent
shopping experience, and tenant retailers and shoppers alike are
pampered with the space and facilities the mall offers.
Taipei 101 Mall is as good as those found anywhere in Asia,
if not the world. We dont have to look with envy at developments
in Hong Kong or Singapore anymore. What a wonderful opportunity
for Taipeito have the best office and retail facility in the
same location, plus the synergy between the office tower and mall
is brilliant!
Taipei 101 building is slated to be completed next year. The 448-meter
skyscraper is a build-operate-transfer project between the Taipei
city government and the Taipei Financial Center Corp, owned by 14
shareholders, such as China Life Insurance, China development Industrial
Bank, and China United Trust & Investment Corp.
|