2004 MAXI Awards
Winners
2004 MERIT WINNERS
150,001-400,000 square feet
Havermale High School Retail Business Class
River Park Square
Spokane, Wash.
Owned/Managed by: RPS II
Professional Recognition to:
Bob Smith, SCSM, SCMD, General Manager; Bethany K. Luck, Assistant Marketing Director
Viejas Brings Back the Music
Viejas Outlet Center
Alpine, Calif.
Owned by: Viejas Enterprises
Managed by: Viejas Band of Kumeyaay Indians
Professional Recognition to:
Nancy R. Kennedy, Marketing Manager; Robert L. Dye, SCSM, VP, Real Estate, General Manager; Lucy Roberts, HMC Marketing; Annette Sorensen, SCSM, Sorensen Marketing
400,001-750,000 square feet
Hands for Help
Ciputra Mall, Jakarta
West Jakarta, DKI Jakarta, Indonesia
Owned/Managed by: PT Ciputra Sentra
Professional Recognition to:Nanik J. Santoso, Director
Sugwantono Tanto, ASM, General Manager
Rusly Agus Aryanto, Deputy General Manager; Rida Kusrida, Public Relations
The Neighbourhood Legacy Project
Dufferin Mall
Toronto
Owned by: Omers Realty Corp.
Managed by: Oxford Retail Group
Professional Recognition to:
Mary Thorne, Marketing Manager
Lana Vukelic, General Manager
Pamela Setzke, Director National Marketing
Tom Falls, Regional VP, Retail, True North Advertising Agency
750,001-1 million square feet
Bikes for Tikes
Bellevue Center
Nashville, Tenn.
Owned by: Oak Tree Capital
Managed by: Madison Marquette
Professional Recognition to:
Kevin Hagan, SCSM, VP, Management Services; Joan Suko, VP, Marketing; David Allison, General Manager
Dreams Realized, Lime Ridge Mall
Lime Ridge Mall
Hamilton, Ontario
Owned by: Ontrea
Managed by: Cadillac Fairview Corp.
Professional Recognition to:
Paul Cameron, SCSM, SCMD, General Manager; Mary Alkerton, Senior Marketing Director; Nicole Young, Marketing Coordinator
U.S. Postal Service First Day of Issue Event
Southern Hills Mall
Sioux City, Iowa
Owned by: SDG Macerich Properties, L.P.
Managed by: The Macerich Co.
Professional Recognition to:
Kristen Walter, SCMD, Senior Marketing Manager; Susan Valentine, SCMD, Senior VP of Marketing; Bob Kirk, CMD, VP, Marketing; Susan Hanson, Assistant Marketing Manager
Over 1 million square feet
Missing Children
Fairview Pointe Claire
Pointe-Claire, Québec
Owned by: Cadillac Fairview Corp. and Ivanhoe Cambridge
Managed by: Cadillac Fairview Corp.
Professional recognition to:
Tina Da Costa, Marketing Director
Norman Blouin, Senior VP, Eastern Canada Portfolio
Something’s Fishy — Get Hooked
The Galleria at Fort Lauderdale
Fort Lauderdale, Fla.
Owned by: Keystone Florida Property Holding Corp.
Managed by: Kravco Simon Co.
Professional Recognition to:
Melissa W. Milroy, SCMD, Marketing Director; Linda D. DiZinno, SCSM, SCMD, General Manager; Clinton Cochran, SCSM, VP Management; Lorel Marketing Group, Advertising Agency
Company
Amber Alert
General Growth Properties
Chicago
Professional Recognition to:
Mark Pfeifer, VP, Strategic Communications
David Levenberg, VP, Security & Loss Protection
Simon Evening of Giving 2003
Simon Property Group
Indianapolis
Professional Recognition to:
Michael Campbell, VP, Business Development; Steve Kosiba, Senior Account Executive; Sally Hertz, VP, Mall Marketing; Cathi Weiner, Senior VP, Business Development
Joint Center Effort
Student Street Squad
Metropolis at Metrotown and Metrotown Centre Burnaby, British Columbia
Owned/Managed by: Ivanhoe Cambridge
Professional Recognition to:
David Jang, Public & Community Relations Manager; Judy Black, Marketing Director; Ted Williams, Director, Metrotown Properties; Kathy Fogarty, Shopping Centre Manager
Westcor’s Extra Credit School Challenge
Westcor Region Malls
Phoenix
Owned by: The Macerich Co.
Managed by: Westcor Region
Professional Recognition to:
Tracey Gotsis, SCMD, Senior VP, Development; Veronica Lovesy, SCMD, VP, Marketing; Jennifer White, Marketing; Traci Weber, CKPR
400,001-750,000 square feet
Hollywood & Highland’s Red Carpet Countdown Hollywood & Highland
Hollywood
Owned/Managed by: CIM Group
Professional Recognition to:
Academy of Motion Picture Arts & Sciences
Lisa Vigil, Director of Marketing; Heidi McCarthy, Manager, Special Events; Bellamie Blackstone, Coordinator, Special Events
750,001-1 million square feet
Announcing Coastal Grand
Coastal Grand
Myrtle Beach, S.C.
Owned by: CBL & Associates Properties, Burroughs & Chapin Co.
Managed by: CBL & Associates Properties
Professional recognition to:
Staci Dickerson, CMD, Managing Director; Deborah Gibb, Director, Corporate Relations; Mary Lynn Morse, SCMD, Director, Mall Marketing; Barbara Ivankovich, SCMD, VP, Mall Marketing & Corporate Relations
A Year in the Headlines
Shopville Le Gru
Grugliasco, Torino, Italy
Owned by: Corio Group
Managed by: Corio Italia Sri
Professional Recognition to:
Marco Agusto, Shopping Center Manager; Roberto Forcherio, President of the Tenants; Mauro Rossetti, Network Propaganda, Advertising Agency; Gabriella Braldotti, Threesixty Public Relations
Over 1 million square feet
World Festival 2003
Ala Moana Center
Honolulu
Owned/Managed by: General Growth Properties
Professional recognition to:
Grant Kimura, Tourism Director, Sharon James, Regional VP, Marketing
John Alves, Honolulu magazine, President
Holiday on Air
King of Prussia Mall
King of Prussia, Pa.
Owned by: King of Prussia Associates
Managed by: Kravco Simon Co.
Professional Recognition to:
Deane M. Shauger, SCSM, General Manager; Petra Rowland, Marketing Manager; Clinton Cochran, SCSM, VP, Management; Lorel Marketing Group, Advertising Agency
Reindeer Protection Squad
Tysons Corner Center
McLean, Va.
Owned by: Tysons Corner
Managed by: Wilmorite Property Management
Professional Recognition to:
Eric Kulczycky, SCMD, Marketing Director; Kathy Hannon, SCSM, General Manager; Julie Romanowski, CMD, Director of Marketing; Brotman-Winter-Fried Communications, PR Agency
Joint Center Effort
Gift Guru
Westcor Region Malls
Phoenix
Owned by: The Macerich Co.
Managed by: Westor Region
Professional Recognition to:
Anita Walker, Marketing Manager; Tracey Gotsis, SCMD, Senior VP, Development; Veronica Lovesy, SCMD, VP, Marketing; Cramer-Krasselt, PR Agency
150,001-400,000 square feet
What Is Capilano Mall?
Capilano Mall
North Vancouver, British Columbia
Owned by: 3170497 Canada
Managed by: Bentall Retail Services
Professional recognition to:
Dave Mills, Marketing Director; Rick Warren, General Manager; Loralee Clarke, CSM, Regional Director of Operations; Mary Vallee, SCMD, National Director of Marketing
Project TV Thailand
Tosu Premium Outlets
Roseland, N.J.
Owned/Managed by: Chelsea Property Group/Chelsea Japan
Professional Recognition to:
Karen E. Fluharty, Senior Director International Marketing; Kanami Tsutsui, Marketing Director; Kaori Satake, Marketing Coordinator; Dentsu Japan, Ad Agency
400,001-750,000 square feet
O I love…
Oakridge Centre
Vancouver, British Columbia
Owned by: Ivanhoe Cambridge and Omers Realty Corp.
Managed by: Ivanhoe Cambridge
Professional Recognition to:
Jolanda Peters, Marketing Director
Douglas MacDougall, General Manager
Julia Koo, Managing Director, Grapheme/Koo, Advertising Agency
What’s Your Excuse?
Willowbrook Shopping Centre
Langley, British Columbia
Owned by: 2725312 Canada and 2973758 Canada
Managed by: Bentall Retail Services
Professional Recognition to:
Rosavel Scott, CMD, Marketing Director
Donn Champion, General Manager
Loralee Clarke, CSM, Regional Director of Operations for British Columbia
Mary Vallee, SCMD, National Director of Marketing
750,001-1 million square feet
Feed Your Addiction
Brent Cross
London
Owned/Managed by: Hammerson
Professional Recognition to: Norman Black
A Reflection of You
Northridge Mall
Salinas, Calif.
Owned/Managed by: The Macerich Co.
Professional recognition to:
Christina Henning, Marketing Manager; Phil Vise, CMD, VP, Marketing; Tina Sigman, CMD, VP, Marketing; Susan Valentine, SCMD, Senior VP of Marketing; Panzano & Partners, Agency of Record
Over 1 million square feet
For Any Label You Want to Wear
Ala Moana Center
Honolulu
Owned/Managed by: General Growth Properties
Professional recognition to:
Sharon James, Regional VP, Marketing
Jasmine Tso, Promotions Manager
Kristin Kilburn, Retail Services, Director
Millici Valenti Ng Pack, Agency
Change is a Beautiful Thing
Galleria Dallas
Dallas
Owned by: Galleria Mall Investors
Managed by: General Growth Properties
Professional recognition to:
Angie Freed, SCMD, SCSM, Senior Marketing Manager; Tara Stafford, Assistant Marketing Manager; Terrie Robinson, SCMD, Regional VP, Marketing; Pam Longbine, SCMD, Consultant
Company
Trade Advertising: Creating Special Branding
Madison Marquette
Minnetonka, Minn.
Professional recognition to:
Joan Suko, VP, Marketing; Ami Kelly, Manager, Marketing Communications Manager; Tricia Christensen, Designer
It’s Just a Button Down, White Oxford Shirt
The Macerich Co.
Santa Monica, Calif.
Professional Recognition to:
Susan Valentine, SCMD, Senior VP of Marketing; Sarrett Creative, Creative Company; Deanne Shirey, Manager Corporate Communications
150,001-400,000 square feet
First Canadian Fashion Idols
First Canadian Place Shopping Centre
Toronto
Owned/Managed by: O & Y Properties Corp.
Professional Recognition to:
Lucie Bisson, Marketing Director
Kathy Meyers, General Manager
Cathy DeSerranno, Personal Shopper
Brenda Parres, Arts & Events Director
400,001-750,000 square feet
Hollywood & Highland Shuttle Program
Hollywood & Highland
Hollywood, Calif.
Owned/Managed by: CIM Group
Professional Recognition to:
Lisa Vigil, Director of Marketing; Kathy Thomas, Marketing Administrative Assistant; Vickie Sherman, CMD, Consultant
We Love Alberta Beef
Park Place
Lethbridge, Alberta, Canada
Owned by: Omers Realty Corp.
Managed by: Oxford Retail Group
Professional Recognition to:
Cliff Stoakley, Marketing Manager
Daryl Babb, General Manager
Pamela Setzke, Director National Marketing
Bob Knight, SCSM, VP, Operations, West
True North Advertising Agency
750,001-1 million square feet
The Sound of Style
Edmonton City Centre
Edmonton, Alberta
Owned by: Omers Realty Corp.
Managed by: Oxford Retail Group
Professional Recognition to:
Greg Burns, Marketing Manager; Darlene Stasiuk, Property Manager, Retail; Pamela Setzke, Director National Marketing; John Frederickson, Director, Property Management; Suburbia Studios, Advertising Company
Kansas City, Fort Osage and Independence School Districts $1.4 M GiftCard Purchase
Independence Center
Independence, Mo.
Owned/Managed by: Simon Property Group
Professional Recognition to:
Vernon Meckel, Mall Manager
Jason Mummert, Regional Director of Business Development
Over 1 million square feet
Ultimate Northwoodsman Contest
Fox River Mall
Appleton, Wis.
Owned/Managed by: General Growth Properties
Professional Recognition to:
Johnna Van Deurzen, SCMD, CLS, Senior Marketing Manager; Andrea Beyer, Assistant Marketing Manager; Carrie Birling, Marketing Coordinator; John Burgland, CSM, Group Manager
Día y Noche de Compras/Day & Night of Shopping
Plaza Las Américas
San Juan, Puerto Rico
Owned by: Empresas Fonalledas
Managed by: Plaza Las Américas Inc.
Professional Recognition to:
Iris G. Ayala Cuevas, Marketing Director; Janine Fonalledas de Grau, Corporate Marketing Director; Mari González, Assistant Marketing Director; Rebecca Maccardini, SCMD, RM Resources
Company
Cadillac Fairview Shopper E-Relationship Program
Cadillac Fairview Corp.
Toronto
Professional recognition to: Susan Williams, Director, National Research & Marketing; Bethanne Clark, Web site Content Manager
Simon DTour Live
Simon Property Group
Indianapolis
Professional Recognition to:
Laurel Sibert, SCMD, Assistant VP, Business Development; Stewart Stockdale, Chief Marketing Officer; Mikael Thygesen, Senior VP, Business Development; Chris Sherrill, Director of Creative and Account Services
Joint Center Effort
A Fashion Alliance
Montréal Fashion Centres
Montréal
Owned/Managed by: Cadillac Fairview Corp.
Professional recognition to:
Agnés Velenosi, Director of Marketing, Eastern Canada Portfolio; Tina DaCosta, Director of Marketing, Fairview Pointe Claire; Lorraine DaCosta, Director of Marketing, Galeries d’Anjou
Shop Las Vegas
Desert Passage
Fashion Show Mall
Fashion Outlets Las Vegas
Las Vegas
Managed by: The Rouse Co., Talisman Cos., Urban Retail Properties Co.
Professional recognition to:
Wendy Albert, SCMD, Desert Passage, Director of Marketing; Angel Williams, Urban Retail, Tourism Marketing Director; Christine Szalay, Fashion Outlets Las Vegas, Tourism Director; Melissa Heanue, Fashion Show Mall, Marketing Coordinator
150,001-400,000 square feet
One Enchanted Opening
La Encantada
Tucson, Ariz.
Owned/Managed by: The Macerich Co.
Professional Recognition to:
Karen Litton, SCMD, Senior Marketing Manager; Karen Maurer, SCMD, Senior Marketing Manager; Kate Caveliere, Tourism Director; Tracey Gotsis, SCMD, Senior VP, Development
750,001-1 million square feet
A New Reason to Celebrate
Fashion Fair Mall
Fresno, Calif.
Owned/Managed by: The Macerich Co.
Professional recognition to:
Wendy Clark, SCMD, Marketing Manager; Kristie La Marsh, Assistant Marketing Manager; Phil Vise, CMD, VP, Marketing; Susan Valentine, SCMD, Senior VP of Marketing
There’s No Love Like the First Love
CascaiShopping
Lisbon, Portugal
Owned/Managed by: Sonae Imobiliaria Gestao, Real Estate
Professional Recognition to: Carlos Alberto Jesús, Marketing Director
Over 1 million square feet
Boosting Build-A-Bear Sales
Park City Center
Lancaster, Pa.
Owned/Managed by: General Growth Properties
Professional Recognition to:
Leanne M. Tully, CMD, Marketing Director; Arianne Chernich, Assistant Marketing Director; Rachel Gallagher, CSM, General Manager; Joan Maffie, CMD, Group VP, Marketing
Company
Mighty Mouse
Kravco Simon Co.
King of Prussia, Pa.
Professional Recognition to:
Robert Hart, SCSM, General Property Manager; Clinton M. Cochran, SCSM, VP, Management; Lorel Marketing Group, Advertising Agency
Merchants First
The Macerich Co.
Santa Monica, Calif.
Professional Recognition to:
Susan Valentine, SCMD, Senior VP of Marketing; Judy Gray, CMD, VP of Marketing; Macerich Marketing Managers, Collectively; Mickey Marraffino, SCMD, VP, Strategic Marketing
Joint Center Effort
Retail Education Programs
Metropolis at Metrotown and Metrotown Centre Burnaby, British Columbia
Owned/Managed by: Ivanhoe Cambridge
Professional recognition to:
David Jang, Public & Community Relations Manager; Judy Black, Marketing Director; Ted Williams, Director, Metrotown Properties; Barry Hogan, Associate Dean, BCIT
Who Dun It?
Kravco Simon Malls
Bangor Mall, Deptford Mall, The Galleria at Fort Lauderdale, Hamilton Mall, King of Prussia, Lehigh Valley, Montgomery Mall, Newburgh Mall, Oxford Valley Mall and Quaker Bridge Mall
Owned/Managed by: Kravco Simon Co.
Professional Recognition to:
Pamela C. Fritz, SCSM, District Property Manager; Clinton M. Cochran, SCSM, VP, Management; Lorel Marketing Group, Advertising Agency
150,001-400,000 square feet
Grand Central’s 2003 Holiday Fair
Grand Central Terminal
New York, N.Y.
Owned by: Metropolitan Transportation Authority
Managed by: Jones Lang LaSalle
Professional Recognition to:
Paul F. Kastner, SCMD, VP, Director
of Marketing; Gina Raley, SCMD, VP, Marketing/Retail
400,001-750,000 square feet
“If” Money Were No Object
Lebanon Valley Mall
Lebanon, Pa.
Owned by: Lebanon Valley Mall Co.
Managed by: Prizm Asset Management Co.
Professional recognition to:
Dawn Marie Lecklikner, SCMD, General Manager; David Kopac, Promotions Coordinator; John S. Kokinchak, SCSM, CLS, VP
Extreme Makeover
Manhattan Village
Manhattan Beach, Calif.
Owned by: RREEF
Managed by: Madison Marquette
Professional recognition to:
Margo Heltzel, SCMD, and Tara
Monnig, SCMD, Marketing Team; Joan Suko, VP of Marketing; Bob Baker and Sharon McHugh, Leasing Team; Shari Walker and Ann Neidlinger, Management Team
Over 1 million square feet
A Brand New Center Court
Crossroads Mall
Oklahoma City
Owned/Managed by: The Macerich Co.
Professional recognition to:
Christi Parks, CMD, Senior Marketing Manager; Jim Swenson, CSM, Senior Property Manager; Jeff Probasco, Assistant VP, Leasing; Bob Kirk, CMD, Regional VP
Sponsor + Sponsor = NOI Plus
Fayette Mall
Lexington, Ky.
Owned/Managed by: CBL & Associates Properties
Professional Recognition to:
Carl M. Landis, CMD, Marketing Director; Myron Worley, SCSM, SCMD, General Manager; Sandra J. Heymann, SCMD, Regional Marketing Director; Barbara Ivankovich, SCMD, VP, Mall Marketing and Corporate Relations
Turning Opportunity Into Results
Glendale Galleria
Glendale, Calif.
Owned/Managed by: General Growth Properties
Professional recognition to:
Janet LaFevre, CMD, Senior Marketing Manager; JoAnne Brosi, CSM, Senior General Manager; Shelly Draping, Regional VP, Strategic Partnerships; Christiana Moffat, Group Business Development Representative
750,001-1 million square feet
A Lofty Plan From the Heart
CherryVale Mall
Rockford, Ill.
Owned/Managed by: CBL & Associates Properties
Professional recognition to:
Cindy S. Hindes, CMD, Marketing Director; Mark Peterson, CSM, CMD, General Manager; Larry Saunders, Senior Leasing Manager; Judy Craighead, SCMD, Regional Marketing Director
Over 1 million square feet
Designing Images
Eastridge
San Jose, Calif.
Owned by: General Growth Properties and Ivanhoe Cambridge
Managed by: General Growth Properties
Professional Recognition to:
Lisa Gordon, Group VP, Marketing
John Petersen, CSM, General Manager
Sue Wareham, CMD, Marketing Manager
John Sabine, Senior Leasing Representative
Retail Bonding DVD
Meadowhall
Sheffield, England
Owned by: British Land
Managed by: Smith Young Partnership Land
Professional Recognition to:
Georgina Beaumont



