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MARKETING

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Attracting Tourists to Shopping Centers
Member Price: $69.95 Non-member Price: $84.95
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Effective Newspaper Advertising for Shopping Centers
By: Mort Goldstrom
Member Price: $39.95 Non-member Price: $49.95
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European Shopping Centre Awards
Member Price: $59.95 Non-member Price: $69.95
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Getting Retail Right!
By: John C. Williams
Member Price: $49.95 Non-member Price: $59.95
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The ICSC Shopping Center Public Relations Handbook
By: Judith J. Reddington, CMD
Member Price: $39.95 Non-member Price: $69.95
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La biblioteca de formularios para centros
Member Price: $59.95 Non-member Price: $69.95
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The Library of Open-Air Shopping Center Forms Book and CD-ROM
Member Price: $59.95 Non-member Price: $69.95
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Market Research for Shopping Centers
Member Price: $29.95 Non-member Price: $39.95
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Mercadotecnia de centros comerciales
Member Price: $49.95 Non-member Price: $59.95
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Office Worker Retail Spending Patterns
Member Price: $39.95 Non-member Price: $49.95
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Operating Small Shopping Centers
By: Alan A. Alexander, SCSM, CPM and Richard F. Muhlebach, SCSM
Member Price: $69.95 Non-member Price: $89.95
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Shopping Center Marketing
Member Price: $49.95 Non-member Price: $59.95
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Shopping Center Specialty Leasing
Member Price: $49.95 Non-member Price: $59.95
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Shopping Centers and the Media: Crisis Communication
Member Price: $49.95 Non-member Price: $64.95
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Shopping Centers Today (U.S. Residents Subscription Only)
Member Price: $35.00 Non-member Price: $70.00
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Sponsorship Opportunities in Shopping Centers
Member Price: $39.95 Non-member Price: $49.95
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Value Retail News (U.S. Residents Subscription Only)
Member Price: $99.00 Non-member Price: $144.00
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Winning Shopping Center Designs 27th Edition
Member Price: $29.95 Non-member Price: $39.95
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Winning Shopping Center Designs 28th Edition
Member Price: $29.95 Non-member Price: $39.95
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