Tuesday, May 22nd
| 7:00 am – 6:00 pm | Registration |
| 7:30 – 9:00 am | Global Delegates Breakfast: The Globalization of Retail(By invitation only) Retail businesses can no longer be content to sell to a local or regional market. In today's world, more retailers and retail property developers are going global in an effort to maximize profits and take advantage of untapped markets. Much of the growth that comes with globalization in retail comes from markets that are emerging on the global landscape. Technology is also playing a vital role in the expansion of global retail; consumers can find most of the products they buy online through various retailers. Government regulations also play a large part in the globalization of retail markets. Our Global Breakfast speakers will address how retail serves as a powerful catalyst for creating jobs, for providing much needed tax revenue and for improving standards of living globally. Moderator: 
Jorge LizanVice President, Business Development ICSC New York, NY Panelists: 
Alfredo CohenICSC Trustee Director Constructora Sambil Caracas, Venezuela 
Sandeep L. MathraniICSC Trustee CEO General Growth Properties, Inc. Chicago, IL 
Michael RodelICSC Trustee COO Rebosis Property Fund Johannesburg, South Africa 
Peter SharpPresident Walmart ASIA Realty Hong Kong 
Ian Thomas, SCDPICSC Past Trustee Chairman Thomas Consultants Inc. Vancouver, BC, Canada 
Marcus WildICSC Trustee CEO SES Spar European Shopping Centers Salzburg, Austria |
| 8:00 – 9:00 am |  Certification Breakfast and MixerThinking about getting ICSC Certified? Want to be part of an elite group of industry professionals and receive global recognition from your peers, boards and associates? Then this complimentary networking event is a must attend! This is an ideal way to better understand the prerequisites, the process for application, how to prepare, and what the actual certification exam is like. More importantly, you'll hear from industry leaders about what certification has meant to them, personally and professionally. Don't miss this chance to enjoy a delicious breakfast while you learn about ICSC certification, receive take home information, and talk about professional designations with others in the industry that are already ICSC Certified. Space is limited. RSVP at icsc.org/2012MIX4. |
| 9:00 am – 5:00 pm | Leasing Mall, Marketplace Mall@RECon and Marketplace@RECon Café |
| 9:00 – 10:00 am | Concurrent Sessions
Hispanic MarketsRecent demographic data from the United States Census Bureau shows that the Hispanic population has reached a new milestone, topping 50 million people, making it the nation's largest minority. The results show that this ethnic group accounted for more than half of the nation's growth since 2000. The 2010 census unveiled an even more dramatic reality: it is projected that the Hispanic population will reach 134 million people by 2050. Hispanic purchasing power accounted for 11% of total purchasing power in the U.S. in 2010, and projections suggest that this figure will rise to 15% by 2015. The panelists will address the challenges and opportunities to develop retail in these markets.Moderator: 
Robert AyoubPresident Mimco El Paso, TX Panelists: 
Enrique Kaufer, CMDVice President, Marketing & Business Development Woolbright Development Boca Raton, FL 
Jeffrey MongePrincipal Monge Capital Group New York, NY 
Alberto RochaBroker The Weitzman Group Dallas, TX 
James RodriguezFirst Vice President CBRE Universal City, CA How to Increase Business through Social NetworkingThe session will focus on how owners of shopping centers and retailers can drive more traffic to their stores using social media, Twitter, Facebook, etc. The perspective, questions and discussions that will ensue will be taken from the point of view of someone new to social media, to the experienced Gen Xer who knows how to use social media, to the experienced shopping center owner and retailer utilizing these exciting platforms to gain customer loyalty and brand identification.Moderator: 
Marc StraussFirst Vice President, Investments Marcus & Millichap Fort Lauderdale, FL Panelists: 
Debbie ColangeloPresident CRE-Sources Fort Lauderdale, FL 
Patrick M. FlanaganVice President, Digital Strategy & Marketing Simon Brand Ventures, part of Simon Property Group Indianapolis, IN 
Steve SorgePresident Mobile Fringe Oakville, ON, Canada 
Landlord vs. Tenant in a Mock Lease NegotiationRegardless of what field you work in within the retail real estate industry, the core of our business comes down to whether or not a deal is made. Time is money and expediting the lease negotiation hot buttons will expedite the process leading to more deals. This session will feature a moderated discussion panel with national tenants and landlord representatives focusing on hotly contested issues that are often deal breakers.Commercial Real Estate Sustainability: Is It Being Sustained?A quick review of what has been done, what is being done and what should be done to achieve and maintain the balance of operating costs vs. a sustainable existence. A showing of the latest ideas and products that will keep us on-track to sustainability, and a preview of things to come.Tomorrow's Shopping Centers TodayCompetition to capture consumer spending is greater today than it has ever been in the history of the shopping center industry. Whether it's through catalogs, computers or mobile devices, consumers today have many options and ways in which to shop. In order to stay competitive, shopping center developers are pushing the design envelope in an effort to create unique oneof- kind shopping center experiences that appeal to a multitude of senses and emotions while enhancing value and delivering solid financial returns. Utilizing examples drawn from ICSC's VIVA (Vision, Innovation, Value, Achievement) Best-of-the-Best Awards this highly participatory session will delve into the details on what is working around the world and why. Ever thought of turning the roof of a parking garage into an open-air dining destination? It has been done and it is a tremendous success! Find out why as we look at Tomorrow's Shopping Centers Today.Moderator: 
John R. MorrisonICSC Trustee and Canadian Division Vice President President and CEO Primaris REIT Toronto, ON, Canada Panelists: 
Avi Alkas, SCMD, SCSM, CLSChairman, Turkey Jones Lang LaSalle Istanbul, Turkey 
Derek BarkerManaging Director Haskoll Architects and Designers London, United Kingdom 
Daniel T. McCaffery, CSMFounder and Chairman McCaffery Interests, Inc. Chicago, IL |
| 9:00 am – 12:00 noon |
(Separate registration is required)
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| 10:00 am – 11:00 am | General SessionInternational Retailers – Lessons LearnedWhat are the "lessons learned" from international retailers who have entered the U.S. market? Come hear from retailers who can provide a "behind the scenes" perspective on which markets they entered and why, what did they do well and what did they do poorly, and what specific site requirements are they looking for in the future for the whole U.S. that would be helpful to developers, lenders and brokers as the industry tries to rebound in 2012?Moderator: 
Howard J. SamuelsPresident Samuels & Company, Inc. Sherman Oaks, CA Panelists: 
Michael MaierReal Estate Project Manager IKEA Conshohocken, PA 
Steve ShearsDirector of Site Search and Acquisitions Merlin Magic Making Merlin Entertainments Group Poole, Dorset, United Kingdom |
| 10:00 am – 12:00 noon |
CMD Global Test ReviewA separate registration fee is required.It's time to take the mystery out of the CMD certifi cation process. ICSC established the Certifi ed Marketing Director credential (CMD) in 1981 to advance high professional standards in shopping center marketing worldwide. Ideal for marketing professionals employed as representatives of an owner or retail tenant, as well as corporate marketing executives who oversee the marketing function for multiple centers, CMD have specialized expertise in customer relationship management, research and analysis, marketing plan implementation, retailing and sales development, public and community relations, advertising and media buying. Convenient and practical, this 2-hour review course is designed to familiarize CMD candidates with exam content, format and scoring. Providing insider perspectives about the exam, participants will receive an in-depth overview and breakdown of the exam specifi cations. The highlight of the course is a mock exam patterned after an actual CMD exam which will be graded and discussed in-depth as your ICSC Certifi ed instructor helps you identify your strengths and weaknesses, discover important test-taking techniques and develop a targeted study plan. Space is limited. Register at www.icsc.org/2012TRL. |
| 11:00 am – 12:00 pm |
This forum will focus on educating students about the opportunities
that exist in the retail real estate industry. This unique
experience will allow students to meet, network and share
ideas with emerging leaders and seasoned professionals.
Furthermore, this relaxed environment will facilitate informative
conversations and the sharing of business cards.
The session's format will allow each student to sit in on any of
the following three roundtables:
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| 12:30 – 2:00 pm | Lunch and Keynote PresentationIn 1963, Leslie H. Wexner founded Limited Brands with one store in Columbus, Ohio – a women's clothing store called The Limited, with a "limited" assortment and sales of $160,000 in its fi rst year. In the years that followed he expanded his business through both innovation and acquisition, becoming the dominant U.S. specialty retailer with numerous powerful brands and brand extensions...many of them now stand alone public companies.Under Wexner's leadership Limited Brands has evolved from an apparel-based specialty retailer to a $10 billion lingerie and beauty brand market leader, approaching 3,500 stores and nearly 100,000 associates around the world. By the end of 2012, international customers will have expanded access to these powerful brands at nearly 1,000 international locations and through the most dominant ecommerce channels on the internet. With a growing domestic business and powerful global brands, Wexner is continuing a focused and deliberate international expansion and the next phase of growth as the company approaches its 50-year anniversary. Speaker: 
Leslie H. WexnerChairman and CEO Limited Brands, Inc. Columbus, OH |
| 2:00 – 4:00 pm |
CLS Global Test ReviewA separate registration fee is required.It's time to take the mystery out of the CLS certification process. ICSC established the Certified Leasing Specialist credential (CLS) in 1994 to advance professional standards in shopping center leasing worldwide. Ideal for leasing professionals employed as representatives or agents of an owner and/or retail tenant, as well as corporate leasing executives who oversee the leasing function for multiple centers, CLS have specialized expertise in leasing negotiation, licenses, contract administration, specialty leasing, trade area analysis, merchandise mix, tenant prospecting, financing and retailing. Convenient and practical, this 2-hour review course is designed to familiarize CLS candidates with exam content, format and scoring. Providing insider perspectives about the exam, participants will receive an in-depth overview and breakdown of the exam specifications. The highlight of the course is a mock exam patterned after an actual CLS exam which will be graded and discussed in-depth as your ICSC Certified instructor helps you identify your strengths and weaknesses, discover important test-taking techniques and develop a targeted study plan. A separate registration fee is required. Space is limited. Register at icsc.org/2012TRL. |
| 2:00 – 5:00 pm |
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| 3:00 – 4:30 pm | Inaugural ICSC Student Membership Shopping Center TourFor the first-time, student RECon programs will include a shopping center tour, allowing participants to learn more about Crystals at Century Center. Crystals is a recent ICSC Shopping Center Design Award Winner. The tour will be led by property General Manager Farid Matraka. Space is limited. RSVP to Michael Nealon, mnealon@icsc.org or 646-728-3665. |
| 3:30 – 4:30 pm |
Latin America Matters 1Opportunities in the Latin American Retail Real Estate IndustryDid you know that South American countries occupy all top three positions in A. T. Kearney's Global Retail Development Index (GRDI)? Latin America has been notorious for many years as having a poor track record for sustaining economic growth, but things are different now. The area is blessed with commodities and natural resources that are in demand and a lot of the political instability of the past is gone. It's really an Economic Engine. The main goal of this event is to present and analyze direct and indirect business and investment opportunities in this region's retail industry.Moderator: 
Elliott BrossCEO Constructora Planigrupo Mexico City, Mexico Panelists:
Alfredo CohenICSC Trustee Director Constructora Sambil Caracas, Venezuela 
Jordan MalugenDirector Prudential Real Estate Investors Mexico City, Mexico 
Michael MelsonManaging Director Latin America Kimco Realty Corporation San Antonio, TX |
| 4:30 – 5:30 pm |
Latin America Matters 2Retailers Expansion Trends in Latin AmericaLatin America is nowadays one of the most attractive regions in the world in terms of Retail Development opportunities. This panel will provide detailed information about the growth of the retail industry in Latin America. Throughout the region the middle class is growing and its almost untapped retail industry are the key forces for global retail giants wanting to enter into newer markets. The panelists will address the strategies, recent trends, and what are the opportunities and challenges for growth of the retail sector in the Latin American region.Moderator: 
Luiz Alberto MarinhoPresident Brandworks Sao Paulo, Brazil |
| 5:00 – 6:30 pm |
China Reception(By Invitation Only.) |
RECon Academy
Linda Johansen-James
Student SIG 
Elizabeth Allen
Gordon T. Greeby Jr., P.E., CDP
Stephen Edward Gallant, SCDP
Stanley C. Glantz, SCDP
Robert H. Mitchell, SCDP
John C. Ward, SCDP