ICSC European Conference

22-24 April 2009
Catalonia Palace of Congresses and Hotel Rey Juan Carlos, Barcelona, Spain

CONFERENCE PROGRAMME

WEDNESDAY, 22 APRIL 2009 SURVIVING AND ADAPTING TO OUR CHANGING ECONOMY
08:15	NEXT GENERATION REGISTRATION - GRAND LOBBY HOTEL REY JUAN CARLOS SALA A - LEVEL 1
09:00	MAIN CONFERENCE REGISTRATION AT CATALONIA PALACE OF CONGRESSES. DESIGN TRENDS OPENS
09:00 - 12:00	NEXT GENERATION MEETING AND OUTING Following the success of last year's bicycle tour of Amsterdam, this year's Next Generation event at the European Conference will include a tour of Barcelona, focusing on the Gothic Quarter (Barrio Gótico) and El Born before reaching the final destination - Maremagnum. Join your contemporaries for a tour of the city, share experiences with your peers and join an interactive discussion with highly respected industry leaders.
12:00 - 13:45	WELCOME NETWORKING LUNCH AND FIRST TIMERS ORIENTATION ROUNDTABLES - SALA J (-1 LEVEL) A chance for attendees to interact and network and create good quality contacts over lunch.
12:00 - 14:00	CDP TEST REVIEW SALA C3 (-1 LEVEL) An opportunity to brush up on your industry knowledge before taking the Certified Development, Design and Construction Professional exam.	Instructors: Madeleine Gravell CDP Architect SAR MSA Gramaco AB Sweden Gordon "Skip" Greeby Jr. P.E., CDP ICSC Trustee President The Greeby Companies, Inc. United States J. Howard Nudell AIA CDP President Nudell Architects Unites States
14:00	OFFICIAL OPENING OF THE 2009 CONFERENCE
14:00	CONFERENCE WELCOME - AUDITORIUM	Jordi Hereu Mayor of Barcelona Spain Gerard H.W. Groener European Conference Chair Chief Executive Officer Corio N.V. The Netherlands Jaap C. Gillis ICSC Trustee ICSC European Advisory Board Chairman Chief Operating Officer Redevco B.V. The Netherlands Arcadio Gil European Conference Co-Chair Managing Director LaSBA, S.A. Spain Michael P. Kercheval President and CEO International Council of Shopping Centers United States Dr. James Bellini Conference Facilitator Fellow, World Innovation Foundation United Kingdom
14:45	SETTING THE STAGE A VIEW OF THE GLOBAL ECONOMY - AUDITORIUM The global economy is in bad shape. The world is in recession and we are facing the most severe economic downturn since the second World War. More than ever it is now necessary to find an international approach in addressing the crisis. By identifying the successful measures of the various stimulus packages around the globe and by announcing and implementing them in a globally concerted action we might still have a chance to avoid the worst scenario.	Prof Dr Norbert Walter Deutsche Bank Research/Economics Managing Director Chief Economist Deutsche Bank Group Germany
15:30	SETTING THE STAGE INDUSTRY INSIGHTS FROM THE ICSC CHAIRMAN - AUDITORIUM Thirty year industry veteran and ICSC Chairman Mary Lou Fiala shares her insights and thoughts on how retailers and shopping centre owners can navigate through the economic downturn. Having spent 18 years in retail and 20 years on the property management side of the business Mary Lou Fiala is uniquely suited to discuss ways retailers and shopping centre owners can work together to curtail costs while still providing the customers with a pleasant shopping experience.	Mary Lou Fiala ICSC Chairman President & COO Regency Centers Corporation United States
16:00	NETWORKING BREAK - COFFEE LOUNGE (-1 LEVEL)
16:30	URBAN PLANNING - AUDITORIUM Retail and the City – The Urban Planning and Design Perspective – Reflections on Distinctive Shopping Concepts and how they Relate to Established Environments.	Guest Speakers: Jacqueline Beckingham Director Benoy United Kingdom Massimiliano Fuksas Architect Studio Fuksas Italy
17:30	RETAIL AND THE CITY - A CASE STUDY - LIVERPOOL ONE - AUDITORIUM Liverpool One is a £1 billion retail led mixed-usedevelopment which has transformed the heart of Liverpool City Centre. Its development was a result of a legal and practical partnership between the City Council and development and investment company Grosvenor. This presentation looks at how the partnership was established and delivered a stunning development earning numerous and significant accolades in the context of a historic city striving to regenerate itself after decades of decline.	Guest Speakers: Councillor Warren Bradley Leader of Liverpool City Council Liverpool United Kingdom Jenefer Greenwood Retail Strategist Grosvenor United Kingdom
18:15 - 19:00	WELCOME NETWORKING RECEPTION AT THE CATALONIA PALACE OF CONGRESSES, NETWORKING LOUNGE FOYER - 1 LEVEL Enjoy a drink with business associates and colleagues in a relaxed informal atmosphere. All delegates and speakers are welcome
19:00	END OF DAY ONE Note: Official Conference badge must be worn to gain entry into the auditorium and meal functions
THURSDAY, 23 APRIL 2009 WHAT IS THE BUSINESS OF THE INDUSTRY?
08:00 - 17:30	REGISTRATION
08:00 - 09:30	WOMEN IN RETAIL REAL ESTATE BREAKFAST No Separate Fee Required. To RSVP for this event, please email your RSVP to 2009EuropeanConference@icsc.org.	Nuria Basi Chairman Armand Basi Spain
08:30 - 09:30	HANDS - ON INTERACTIVE SPECIALTY WORKSHOPS A. NAVIGATING PLANNING REGULATIONS TO CREATE A SUSTAINABLE SHOPPING CENTRE LOCATION: B1 (-1 LEVEL) How Europe’s maze of planning regulations impact the master plan, building and retail permits, and shopping centre management Learn how to navigate regulations that challenge your efforts to develop and operate sustainable shopping centres Discover how to optimise government incentives that promote green retail development	Facilitators: Renato Cavalli Sole Director Prassi Coop Italy Dr. Filipa Fernandes Head of Corporate Center Marketing and Research SES Spar European Shopping Centres Austria Herman Kok Asst Director Research & Concepts Int'l Markets Multi-Development BV The Netherlands
	B. RETAIL IN THE CITY: TRANSFORMING THE SHOPPING CENTRE INTO THE HEART OF THE COMMUNITY LOCATION: B2 (-1 LEVEL) How research can help you to take the best from the past to create an even better city-centre retail experience. What types of retail should be represented in the city? How to make retail a part of a socially and economically successful mixed-use project The important role of public spaces in the city shopping centre How to make city shopping centres sustainable and accessible to all forms of transport	Facilitators: Kathrine Heiberg Chief Executive Officer ReTeam Denmark Arno Ruigrok Associate Director Multi-Development BV The Netherlands Jos Sentel Director Third Place BV The Netherlands
	C. CASE STUDIES: OUTLETS RETAILING LISTENS: HOW THE OUTLET SECTOR'S HANDS-ON APPROACH DRIVES SUCCESS LOCATION: B3 (-1 LEVEL) In this interactive workshop, you will exchange ideas about strategies for accomplishments in the outlet sector. Come prepared to discuss how landlords and brands can work together to capture the attention of shoppers while protecting wholesale accounts and brand integrity. Attendees will come away with strategies for maximising tenant relationships, increasing footfall and maintaining the best image for brands in a value setting.	Facilitators: Manuel Lagares CEO Neinver Spain
09:45	KEYNOTE SPEAKER: RETAIL AND THE CITY - HOW SHOPPING CENTRES PROMOTE EUROPEAN CITIES - AUDITORIUM European cities have always been centres of culture, politics, life and retail. After decades of suburbanisation and imminent desolation of the inner city, a current urban renaissance is about to revitalise the cities. Many examples show that professionally managed and integrated shopping centres can give valuable and sustainable impulses to this process. The shopping centre industry should therefore take even more responsibility and leadership for urban development.	Alexander Otto Chief Executive Officer ECE Projektmanagement Germany
10:30 - 11:00	NETWORKING BREAK - COFFEE LOUNGE (-1 LEVEL)
11:00	GENERAL SESSION - AUDITORIUM WEATHERING THE STORM - THE AVAILABILITY OF FINANCE - WHERE'S THE MONEY?	Moderator: John T. Riordan ICSC Past President & Lifetime Trustee United States Panelists: Frédéric Fontaine Chief Executive Officer Corio France France Olaf Petersen Chief Executive Officer GfK GeoMarketing GmbH Germany Erik Sondén Managing Director Head of Real Estate Coverage & Advisory Société Générale France
12:00 - 13:30	LUNCHEON ROUNDTABLE - SALON J (-1 LEVEL) SPONSORED BY EUROHYPO
12:00 - 13:30	SUPER ROUND TABLE DISCUSSIONS - SALAS - C1, C2, C3 (-1 LEVEL)
13:45	KEYNOTE SPEAKER: "THE EUROPEAN DREAM" - AUDITORIUM Jeremy Rifkin is the author of the international best seller, The European Dream. The European Dream represents a new chapter in world history. It is the first attempt at creating a global consciousness, befitting a globalising economy. Mr. Rifkin will explore the political, social, and cultural aspects of the fledgling European Dream and its implications for the business community and society. Mr. Rifkin will also explore the future economic potential of the expanded European Union.	Keynote Speaker: Jeremy Rifkin Founder and President The Foundation of Economic Trends United States
14:30	GENERAL SESSION: EMERGING TRENDS - AUDITORIUM This panel, featuring nationally recognized experts, will discuss and analyze retailing trends that will be in vogue as retailers reposition their merchandising presentations and consumer experience enhancements in order to strengthen their retail presence. This discussion will embrace the psychological, cultural and demographic changes that will need to be addressed by retailers over the next decade in their efforts to position themselves to enhance their market share and increase customer loyalty. It is expected that questions will be solicited from attendees. Our guest speaker Kate Ancketill is Managing Director and owner of London based trend forecasting company GDR Creative Intelligence. She has 11 years experience selecting design agencies on behalf of clients and 8 years in global trend analysis.	Panelist: Kate Ancketill Owner & Managing Director GDR Creative Intelligence United Kingdom
15:30	2008 AWARD WINNERS CASE STUDY - THE BEST OF THE BEST - FOCUS ON RENOVATION AND REVITALISATION PROJECTS - AUDITORIUM Since time began, retail has been the catalyst for urban development: whether as the Greco-Roman Agora or Medieval market square centrepieces from which the city radiated, or as the appeal of main streets essential for the social economic irrigation from one city quarter to another. Today, a new generation of urban shopping centres are fulfilling this historic role bringing life back to our city centres after decades of "out of town" shopping, and renewing with peoples need to return to their roots. Using case studies from past ICSC European Award winners, our session sets out to show how three different cultures with contrasting histories deal with this global problem - how to use the strength of retail to regenerate our city centres - integrating community and cultural heritage and satisfying our basic need to return to our roots and rediscover our "tribes" and cities. The projects showcased are: Entre Deux, Maastricht, Netherlands - Multi/3W Princesshay, Exeter, UK - Land Securities Manufaktura, Lodz, Poland - Apsys Group	Moderator: Stephen Pragnell Group Director for External Relations Apsys Group France Panelists: Robert De Barr Director Land Securities United Kingdom Arno Ruigrok Associate Director Multi Corporation The Netherlands
16:15 - 17:15	EUROPEAN SHOPPING CENTRE AWARDS CEREMONY - AUDITORIUM The ICSC European Shopping Centre Awards are the supreme awards in European retail property. From a shortlist of Finalists, outstanding schemes are selected as winners in recognition of particular achievements or features of special interest. Every year since 1975, ICSC has recognised excellence in new and refurbished shopping centres throughout Europe with the presentation of the prestigious and highly sought-after ICSC European Shopping Centre Awards. The ICSC European Shopping Centre Awards bring international visibility and recognition to all finalists and winners. They are an exceptional opportunity for developers, owners and managers to display their competence, and showcase their most innovative projects. The award is not an award for design, although design is one of the judging criteria, but a statement of the overall excellence of the project taking into consideration amongst others: the retail mix, commercial performance, customer services, and the centre’s successful integration into the surrounding infrastructure.
20:15	GALA DINNER Join delegates and speakers for a special evening at the La Casa Llotja De Mar - Chamber of Commerce Dress Code: Evening Dress Please collect your tickets at the gala dinner registration desk Sponsored by:
FRIDAY, 24 APRIL 2009 FOCUS ON RETAIL DAY
	"INSPIRING RETAIL MORNING" SPONSORED BY:
08:30 - 13:00	REGISTRATION
09:10 - 09:45	KEYNOTE SPEAKER: - AUDITORIUM Desigual	Speaker: Manel Adell CEO Desigual Spain
09:45 - 10:30	GLOBAL RETAIL RUNWAY - PART I - AUDITORIUM Hear about Five New Brands that are Creative; Trendy; Pioneering; and on the Cutting Edge.	Aftershock Dheeraj Harjani Creative Director London Game Mark Axon Director of Group Planning and Business Development Game Stores Group MANGO Aniko Kostyal Expansion Director Northern Central & Eastern Europe
10:30 - 11:00	NETWORKING COFFEE BREAK - COFFEE LOUNGE (-1 LEVEL)
11:00 - 11:45	GLOBAL RETAIL RUNWAY - PART II - AUDITORIUM	Rituals Arjen Schouten Director New Business The Netherlands Sacha Paul Termeer Owner The Netherlands Ward Termeer Commercial Director The Netherlands Sacoor Brothers Group Salim Sacoor Member of the Board Sacoor Bothers Portugal
11:45 - 12:45	"THE LATEST IN RETAIL ACROSS THE GLOBE" - AUDITORIUM Howard Saunders has worked in design for twenty five years. As a former Creative Director of Fitch PLC responsible for retail design and branding, he has worked for many of the UK’s High Street brand names. In 1997 Howard formed the Echochamber, an agency that travels the world tracking and analysing design trends. Based in London, but with a global network of 'explorers,' its aim is to inform and inspire designers and retailers across all categories with the innovative and the new. By keeping his clients informed of design trends and shifts in consumer attitudes, the Echochamber helps develop new business strategies, new product concept and fresh approaches to customer communication and design. The website echochamber.com, a free overview of the latest store designs across the world, is visited regularly by more than 25,000 designers and retailers internationally.	Keynote Speaker: Howard Saunders Founder of Echochamber United Kingdom
12:45 - 13:10	CLOSING REMARKS AND 2009 PREVIEW - AUDITORIUM	Gerard H.W. Groener European Conference Chair Chief Executive Officer Corio N.V. The Netherlands Jaap C. Gillis Chairman, ICSC European Advisory Board, COO Redevco B.V. The Netherlands Marcus Wild ICSC European Advisory Board CEO SES Spar European Shopping Centers Austria Josep Huguet i Biosca Minister of Innovation, Universities and Enterprise Generalitat de Catalunya Spain
13:10 - 14:00	LUNCHEON - SALSA J (-1 LEVEL)
13:30	SHOPPING CENTRE TOURS:
Tour #1:	Lifestyle Centres & Specialised Retail: La Roca Village Maremagnum L'Anec Blau
Tour #2:	Urban Centres: Barcelona Shopping Line Pedralbes Centre L'illa Diagonal EI Triange
Tour #3:	Regional Centres: Diagonal Mar Gran Vía 2 La Maquinista
	Tickets for the tours can be picked up on a first-come first-served basis at the Conference.